Panera Cares 'Pay Suggestion' Experiment
Panera Cares, an offshoot of Panera Bread that allows customers to choose the prices they'll pay, says that the first year numbers show 80% of consumers pay the suggested amount or more. Ana Kasparian, Cenk Uygur and Jayar Jackson discuss on The Young Turks. http://andrewsullivan.thedailybeast.com/2011/11/pay-what-you-want.html
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